Social Media Marketing – What is SMM?

Social Media Marketing

Social media marketing (SMM) is a form of internet marketing that uses social media apps as a marketing tool. SMM is the easiest way to reach an enormous audience — nowadays half of the population 3.8 billion people, use social media. Moreover, this number is constantly growing. Social media is extremely useful for increasing brand awareness.

Social Media Marketing is done in numerous platforms:

  • Facebook
  • Instagram
  • Twitter
  • Youtube
  • Tumblr
  • LinkedIn
  • Quora
  • Snapchat
  • Pinterest

The first and foremost advantage of Social Media Marketing is to save money and reach more customers for less. Social Media Marketing is considerably less expensive and time consuming than other marketing methods.  The time and energy you spend on social media marketing can potentially have a high rate of return in no time.

Business firms need to know their audience and choose the platforms that best fit their demographic.

While social media marketing as a whole is incredibly valuable and beneficial to your business growth, your strategy will differ based on which social networks your audience spends their time on.

Social media marketing has been proven to boost brand awareness by driving up engagement. Social engagement includes things like comments, likes, shares, reposts, and saves.

Speaking of Social Engagement, let’s have a quick scan on the metrics.

  • Reach: Post reach is the number of unique users who saw your post.
  • Clicks: This is the number of clicks on your content or account.
  • Likes: Beyond a standard Like count, these interactions are attributed to paid or organic content.
  • Comments: This is when people express their curiosity, opinion or review regarding the product/service you post.
  • Shares: This is when people recommend or showcase the business and its services provided or products to others.

Our Expert Team at SissGlobal will create social presence of your brand to easily reach your target audience. Our aim is to set forth your brand into the public in the most distinctive manner. Sky is the limit. We assure to push your products/services and your company to be recognized world-wide.

Let’s kick things off with a quick question. Why choose SissGlobal for Social Media Marketing Service in Kerala?

In a landscape with more competition, it might appear to be nearly impossible to stand out from the crowd. However, our creative team will put together their ideas and perspective to bring a different concept enough to attract attention of potential customers. We create authentic content putting a long-lasting impression on people globally. We focus on networks where your core audience is already active.

Having an effective social media marketing strategy in place can take your business to the next level. But it can be hard to keep up with the new features and the never-ending updates. And, if you are new to social media, you may not be exploring it to its fullest potential. So, it is always a good idea to outsource your social media to SissGlobal for SMM Services. Let our expert team take care of the groundwork, while you reap the benefits.